Meta’s Advantage+: What It Is, Why It Matters, and What to Watch Out For

If you’re running ads on Meta (Facebook and Instagram), you’ve probably noticed things look a little different in Ads Manager lately. That’s because Meta has been rolling out and expanding its Advantage+ suite, a collection of AI-powered tools designed to automate campaign setup, audience targeting, creative optimization, and budget allocation. At Rise321, we’ve been testing […]