If you ever wonder how much control you should give google on your google ads, may I say little to none? They already have plenty of control with algorithms. You know your account goals so as much as you can control do it! Watch my screen video under recommendations and make sure and toggle “off” all “auto-apply” recommendations. This feature is googles way of asking your permission (but not asking). This way you can decide what enhancements and improvements to make on your account to achieve the highest ROI! #ppcmarketing#googleads#bingads
